Vibe-Coding in Marketing
Why B2C Sales Will Go Extinct Marketing is at a crossroads. The traditional B2C sales funnel—awareness, interest, desire, action (AIDA)—is losing its grip. In a world where customers generate data at every touchpoint, emotion, rhythm, and behavior are far more predictive than demographics or product segmentation. Enter Vibe-Coding —an approach that leverages real-time sentiment, POS (Part-of-Speech) tagging, and AI-driven context modeling to decode consumer behavior with uncanny precision. In this new paradigm, sales funnels dissolve , consumer personas become irrelevant , and moment-to-moment emotion becomes the marketer’s North Star . It's no longer about managing segments—it’s about feeling the signal . Traditional Marketing is on Life Support For decades, marketing has rested on four pillars: STP (Segmentation, Targeting, Positioning) The 4Ps (Product, Price, Place, Promotion) AIDA (Awareness → Interest → Desire → Action) Maslow’s Hierarchy of Needs These models a...
